21 Jun 2021
Lighting your showroom
Lighting is a crucial component of your showroom. Too little light and your frames won’t pop in an appealing way. Too much light and customers will be turned off by the harsh glare of your displays.
It’s all in how you allow light and shadow to play off each other in order to highlight your products and guide people through your space. Use light to draw eyes to your frames. And in the negative space between products use shadow to tell customers to keep on moving to the next section.